Lithium's Optimization services provide community assessments, benchmarking, and reporting to help customers measure and achieve long-term community growth and success. Lithium has the unique ability as a SaaS provider to analyze the aggregate performance of over 100 thriving customer communities, and infuses its Optimization services with observed best practices and metrics-driven insights. As a result, Lithium's customers are able to achieve superior community results.

Lithium helps customers optimize their communities in the following areas:

• Developing and rewarding super-users.
• Evaluating and re-weighting reputation factors.
• Configuring, deploying, and announcing new features.
• Developing effective moderation policies.
• Growing the community.
• Dealing with negativity.
• Creating and refining escalation procedures.
• Coaching internal staff and employees.
• Running events and promotions.
• Measuring success.